Published On: 6 March 2026|Last Updated: 8 April 2026|Categories: |5.4 min read|
Executive Summary
Following the success of a foundational Digital Literacy programme, a leading Malaysian telecommunications and digital services provider engaged Cybiant for a second, more advanced initiative. This time the goal was deeper: equipping the entire workforce — executives and non-executives alike — with in-depth knowledge of the organisation’s own portfolio of digital products. Cybiant designed and delivered nine SCORM-compliant e-learning modules, each covering a distinct product area, complete with original 2D animated characters, bilingual delivery, gamified assessments, and seamless LMS integration. The programme was delivered on time, fully aligned to the client’s 2030 digital transformation strategy.
The Challenge

Five distinct obstacles at this stage of the journey

Despite prior success with digital literacy foundations, this phase required a distinct approach — deeper, more specific, and technically demanding.

01 Product Knowledge Gaps

Employees lacked in-depth product knowledge across the organisation’s growing digital portfolio, limiting their ability to represent and sell solutions confidently.

02 Breadth & Complexity

The product range spanned multiple business units — from consumer broadband and smart home solutions to enterprise cloud, cybersecurity, and edge computing.

03 Scale & Accessibility

Reaching all employees required a self-directed, engaging solution that needed no classroom attendance and worked across locations and devices.

04 Bilingual Requirements

Content had to be professionally delivered in both English and Bahasa Melayu to serve the full diversity of the workforce without compromise.

05 Technical Compliance

All modules had to conform to SCORM 1.2+ standards for seamless LMS integration, while remaining under 250 MB per module for smooth, lag-free delivery across the organisation’s infrastructure.

 

Programme Objectives

Three goals aligned to the 2030 strategy

Awareness

Raise deep understanding of the organisation’s digital products across the entire workforce — not just the sales force.

Enablement

Equip employees with the knowledge and skills to speak confidently about products with peers, customers, and stakeholders.

Cultural Transformation

Cultivate a digitally conversant employee base where product advocacy and knowledge are genuine competitive advantages.

Programme Scope

Organisation-wide, by design

Audience

12,000+

Exec & Non-Exec

Modules

9

Product-specific

Languages

EN Voice-over

+ BM Subtitles

Total Duration

60 min

Full programme

Standard

SCORM 1.2+

LMS integrated

Timeline

2 months

From LOA

The Product Roadmap

9 modules across three domains

Structured around the client’s strategic digital product roadmap.

Consumer Digital Products

Module 1 – Cloud Storage
Features, personal & business use cases, and competitive positioning of the consumer cloud offering.

Module 2 – IoT: Smart Home
The smart home ecosystem — connected devices, automation, and consumer market differentiation.

Module 3 – Digital Marketing & eCommerce Hub
Suite of digital marketing and ecommerce tools to empower Malaysian businesses online.

Enterprise Solutions
Module 4 – UES & FMS

Unified Enterprise Services & Facilities Management System — connectivity and managed services.

Module 5 – Cybersecurity Services

Threat detection, managed security, and compliance — the enterprise cybersecurity portfolio.

Cloud, Infrastructure & Advanced Tech

Module 6 – Cloud Alpha Edge

Sovereign cloud platform — data residency, performance, and government & enterprise use cases.

Module 7 – Data Centre & Edge Facilities

World-class data centre infrastructure and edge facility capabilities across Malaysia and the region

Module 8 – GPUaaS

GPU-as-a-Service powering AI, machine learning, and high-performance computing workloads.

Module 9 – Edge Gaming

Low-latency edge computing for the gaming industry — infrastructure benefits and market opportunities.

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Cybiant’s Solution

End-to-end instructional design, from script to screen

A fully managed engagement — balancing creative production quality with strategic learning design to ensure each module was not only compelling but genuinely effective.

  • Creative & Character Development

    Original 2D animated characters reflecting a diverse, relatable Malaysian workforce. Embedded in realistic workplace scenarios — guiding learners through product concepts via storytelling rather than passive information delivery.

  • Instructional Design & Storyboarding

    Detailed storyboards and creative scripts developed in close collaboration with the client’s subject-matter experts. Role-play dialogues, decision scenarios, and practical use cases brought each product to life in context.

  • Interactive & Gamified Learning

    Knowledge-check quizzes, scenario-based decision trees, and an interactive game or challenge at the end of each module — reinforcing key learning outcomes while keeping the experience enjoyable and memorable.

  • Creative & Character Development

    Original 2D animated characters reflecting a diverse, relatable Malaysian workforce. Embedded in realistic workplace scenarios — guiding learners through product concepts via storytelling rather than passive information delivery.

  • Bilingual Accessibility

    Professional English voice-over narration with Bahasa Melayu subtitles throughout. Cybiant managed the full translation and proofreading process, ensuring linguistic accuracy and cultural appropriateness across both languages.

  • Technical Production & LMS Integration

    All modules produced in full SCORM 1.2+ compliance, optimised to remain within the 250 MB per-module limit without compromising visual or audio quality. Final deliverables provided in .mp4, .avi, and .wmv formats for maximum LMS flexibility and future-proofing.

Implementation Journey

Five structured phases, two months

Cybiant delivered the programme within two months of the Letter of Award, following a disciplined phase-based approach.

Phase 1: Discovery & Product Briefing

Deep-dive sessions with product owners and subject-matter experts across business units to gather product information, competitive context, and desired learning outcomes for each module.

Phase 2: Storyboard & Script Development

Creation of detailed storyboards and creative scripts for all nine modules — incorporating character development, role-play dialogues, product use cases, and assessment design. Reviewed and approved by the client before production commenced.

Phase 3: Creative Production

Multimedia production of all modules, including 2D character animation, motion graphics, voice-over recording, subtitle integration, and interactive element development. Pilot versions of the first three modules were reviewed for feedback and iteration.

Phase 4: Translation, Proofreading & QA

Full translation and proofreading in both languages, along with SCORM compliance testing, LMS integration checks, and accessibility validation across desktop and mobile environments.

Phase 5: Deployment & Adoption Support

Deployment through the corporate LMS supported by an internal communications plan to drive employee awareness, engagement, and completion across the organisation.

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Outcomes & Impact

Results that extended the foundational impact

The Product Knowledge programme successfully deepened the workforce capability established by the prior Digital Literacy initiative.

  • On-Time Delivery
    Nine SCORM-compliant modules delivered within the two-month development window.

  • 100% Tailored Content
    All content purpose-built to align with the client’s product portfolio, brand identity, and culture.

  • Organisation-Wide Reach
    Inclusive design for all employee levels — from senior executives to non-executive staff.

  • Bilingual Access
    English voice-over with Bahasa Melayu subtitles ensured accessibility across the full workforce.

  • High Engagement
    Gamified formats and scenario-based assessments significantly outperformed passive e-learning.

  • Measurable Tracking
    SCORM-integrated LMS enabled real-time tracking of progress and completion across all modules.

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Cybiant Case Study - Empowering a Digital Workforce with Product Knowledge Through Interactive E-Learning

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